Last Monday we talked about promoting your business with a book. Today I want to talk about Managing your business and writing.
As an author and business owner, I juggle a lot. I wear a lot of hats and have a lot that needs to be done in order for business to flow and books to be sold. It is hard doing more than one thing but if it’s your passion you start from somewhere and that somewhere is wearing a lot of hats, juggling the work and making things happen.
I demand that all of my clients know every area of their career. They do not have to be experts in publishing, designing or editing but they must know a little bit about it. The only way we are going to start out with a publicist, a design team, a contract with a publisher or publishing on our own the efficient way, appearing on TV is if we walk into money, and let’s be real that rarely happens. So we have to start somewhere which means, we are wearing a lot of hats and juggling the work.
Whatever your business is, it’s not going to thrive without consistency, and we all know that consistency is the key in publishing books; especially when it comes to marketing. So there has to be some type of timeline. There has to be some type of schedule or time for whatever it is that you are doing.
As I said in previous articles, I like schedules; I like lists. These things help me get the job done. In the morning when I come into my office I have a list of things that need to be done. I try to discipline myself so that I do not get off track. It’s hard but it’s something I need to do if I want to get my days work finished.
We all make the mistake of jumping in head first when it comes to writing a book and publishing. It’s natural. It looks so easy on the outside to some. But once we’ve taken the dive we have a hard time staying afloat. So what do we do? The great thing about it is we have a chance to redeem ourselves. Whatever it is that you learned with your first book, take that into consideration the next time around. Whatever mistakes you make then, don’t do it this time. Keep them in the back of your mind.
Don’t think that you must have a specialist to get the job done. Nine times out of ten you can do it yourself. When the time and money is right, hire someone to do it professionally. I edited my first three books. I now know that I can’t do that myself. I missed several errors in those books. So now I make sure that each one of my books are edited before they are published. I do have the ability to read over my story and catch some things but I can’t do it professionally. I hire someone to do that for me.
This is how you juggle your work. This is how you get to a point in your career where you can breathe a little. Know that your busyness of today will not last forever but, it’s a place we must be to get to where we are going. Don’t let the “job” overwhelm you. Set a pace for yourself, know what’s the most important and tackle it. If it can’t be done without a professional, plan for that. Make it happen. We have all of the ability in the world to get things done but the mind makes us afraid. It makes us think we can’t when we can.
No matter what business you are in, you are going to have difficulties. It’s all about managing your time, focusing, pushing hard and believing in yourself.
Stay focused this week!
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