There are plenty of different businesses that we interact with on a daily business. We may walk into three grocery stores that all sell the same things but prices may be different. We may walk into two clothing stores that sell the same brand jeans but the quantity is different. We may walk into four shoe stores but only two sell your shoe size. In some way, these stores are different. They have their own brand, own niche, that can’t be copied.
If you are just getting into business, word of advice, be your own brand. It’s good to research other companies and see what they do, but don’t copy them. Get your own ideas and formulate them into a plan. Don’t do what another business owner does.
If you do and they fail, you will too. If you do and they are successful, people will notice that you are simply copying the other brand. Be your own person and be your own brand. No one likes a copycat!
Have your own style and build something off that!